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1909 Sporting Life "T206" Advertisement with Honus Wagner sold for $1980

Robert Edward Auctions (Dec 5, 2021)

Presented is a scarce advertisement promoting "T206 White Border" cards in the August 21, 1909, publication of Sporting Life. The ad features illustrations of ten cards from the T206 card series, highlighted by the famous Honus Wagner card. Players pictured are Beaumont, Bransfield, Delehanty, Keeler, O'Leary, Overall, Pastorious, Steinfeldt, Honus Wagner, and Wiltse. The specific cigarette brands noted by the advertisement are Sweet Caporal, Piedmont, and Sovereign. This piece features the second of two advertisements that the American Tobacco Company ran that featured cards from the T206 set. The first advertisement ran for five weeks total while the second advertisement ran for three weeks total. It appeared in the following issues: August 21, 1909 (as seen here); September 4, 1909; and September 18, 1909. The advertisement is printed in black and white and measures approximately 6.5 x 8 inches (the publication measures 10 x 13.5 inches). Despite some light toning and punch holes along the edge, it presents in Very Good condition overall. Advertising items relating to card sets from the 1910 era are extremely rare. This is a tremendous and extremely ideal-for-display promotional piece featuring the era's most popular set.

Final Bid with Buyer's Premium (20%): $1,980

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